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Rethinking About [re]Think Hawaii and My New Community of Friends
I have been thinking about the previous year and the things that I did and accomplished and the clients I worked for and the partners I collaborated with in business. Overall, it was an exciting year...
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Someone Has To Pay For Free
I have been writing this post in my head for a while after I was catching up on the drama that unfolded with Jason Calacanis and the people at Comscore. If you have no idea what I might be talking...
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Is Facebook The New Television In Advertising?
As we approach the Super Bowl this weekend, it is that time of year when we all gather around the television to watch our favorite event, not the game itself but the commercials that are aired during...
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Is Privacy A Thing Of The Past?
As I sat and watched Mike Arrington of TechCrunch interview Mark Zuckerberg of Facebook, I heard them discuss the future of privacy. It seems that Zuckerberg is evangelizing the death of the doctrine...
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One By One Media Gets A New Look
Do you remember when you were a kid and you got those brand new pair of tennis shoes? I remember when I got my first pair of Chuck Taylor Converse. They were not too unlike the ones pictured here,...
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Happy Memorial Day!
Form all of us here at One By One Media and to all of you that have given the ultimate sacrifice to protect our freedoms, we give our thanks and we REMEMBER! I hope all of you have a happy and safe...
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A Statement Regarding Modern Media Man Summit
I have been struggling to write this now for 3 months. I have been cautioned, counseled about its content, prodded for its distribution, and have reached for publish and stopped a number of times....
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Social Sharing: Is Your Company Properly Branded?
There are many social sharing sites and if you wanted to count them it may take you all day to finally include each site in your count. Some of them are well known like Facebook, Twitter, Digg,...
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Mashable Finds Loophole for Google Plus Business Ban
The irony of this post is, I was on the Mashable site following some others that had followed me on the Mashable Social Network when I noticed that Mashable itself was advertising for Mashable...
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Email Verification Can Drastically Change The Bottom Line
Today’s guest post is from Justin Helmig of StrikeIron.com. Justin Helmig is the Vice President of Marketing at StrikeIron. StrikeIron is a cloud computing company that helps our customers reach...
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Are The Customers Finding You Actually The Customers You Want?
Much of what I discuss with customers and leaders of businesses is the idea that they must be findable. Being findable is becoming easier with blogs, social networks and other applications. Being...
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Online Marketing Success Requires You To Define Your Customer
Online marketing success begins with the basics. Who is your perfect customer? Every business owner knows the answer to this question without going over the “stats”, before going through their...
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One By One Media Tests Kindle Button To Be More Social
Social media is constantly changing and new applications become available to make companies be more social. This has occurred recently with the Amazon Kindle and its application or plugin to allow...
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Can You Leverage Social Media Influence?
In the world of online marketing, social media influence has become its own currency. I carries with it a value that can be used as capital. Brands and businesses seek out social media influence for...
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Online Marketing and Business Branding For Startups
Business branding–not all of us can have that perfect logo, name and business tagline, or can we? What does your business do? Do you have a product, do you have a service, are you a non-profit, do...
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